adidas' mission is to be the best sports brand in the world. Every day, adidas contributes to creating and selling the best sports products in the world, always with the aim of respecting our environment and pursuing a sustainable development approach.

Ahead of the Paris 2024 Olympic and Paralympic Games, adidas is preparing an ambitious activation plan that will mobilise the three-stripes brand's assets and ambassadors.

At the heart of this activation, a venue that will be the brand's central rallying point throughout the event, for its clients, media & influencers, VIP guests and more.

The challenge adidas entrusted us with? Recruiting, in record time, a duo of events and marketing experts to drive the rollout of this venue, within the dedicated adidas x Paris 2024 team. All this in a highly competitive recruitment market for events profiles, just months before Paris 2024.

To meet this need, BOOST stepped in as RPO (Recruitment Process Outsourcing), providing one of our Talent Recruiters, who worked alongside the adidas team with a clear goal: generating as many quality applications as possible by proactively headhunting profiles.

Within 4 days, numerous potential profiles were contacted and pre-qualified, allowing adidas to quickly meet potential candidates.

This speed of execution is the result of combining our network of over 10,000 profiles interested in the sports world with meticulous sourcing work.

In the end, 2 profiles were recruited!

Adidas welcomed 2 new members, on the way to Paris 2024!