.png)
The Adidas Brand France team, newly created, with a new Director and bringing together many different verticals. New team, new leadership, and therefore new momentum to build.
A brand-new team that needed to find a vision, a clear and shared identity, and a common way of working, in order to create a genuine team spirit and shared dynamic, and translate that into concrete day-to-day behaviours.
We came in to facilitate a team workshop with 2 BOOST coaches, after preparing the session with the new leadership and the various team members. The workshop helped define the team's identity, vision, governance and way of working.
Thanks to this team workshop, and with the help of outside coaches, the team was able to pause and determine why they were a team, what they had in common, and how to bring that team and its vision to life.
"Top-notch session, we achieved our goals. We managed to write our Why very precisely and give it a visual to help anchor it collectively. We also managed to redefine our roles and responsibilities within the team, as well as our Operating Model, which was the most important thing after our Why."
A shared identity, illustrated by a team logo, a new name, new governance and new routines.
.webp)
